For the summer of this 250th anniversary of our Country’s founding, Chevrolet is dusting off some of its past ad campaigns that explicitly connect the Chevrolet brand with its home country. Michael Hohl Chevrolet is pleased to share the details. Specifically, Chevrolet is reintroducing the Heartbeat of America song and campaign, which ran from 1986 to 1993, with a…
In the real world, a measurement of a safe vehicle is how it will withstand a collision or incident on the road. No matter the time of year, you have to be ready to avoid anything that can cause damage and harm to you. Safety has long been more than just a top priority at Chevrolet – our employees are driven and…
People sometimes joke about the connection between country music and pickup trucks, but Chevrolet made the combination real by inviting truck owners to the Country Music Awards (CMA) Fest to tell their stories. One of the best stories came from Silverado owner Jim Muncy, who pulled up to the CMA in a Silverado with over 1 million miles on it. Michael…
Flint Assembly Celebrates 16 Million Vehicles With a Silverado HD Milestone Every Chevrolet Silverado HD has a job to do, whether that means towing a trailer, hauling equipment, supporting a business, or handling family adventures across Northern Nevada. That work-ready reputation is part of why a recent GM manufacturing milestone is worth sharing with truck shoppers in Carson City. …
Truck shoppers usually talk about towing, payload, horsepower, bed space, and four-wheel drive first. Fuel economy tends to come later, especially when the conversation turns to off-road-capable pickups. But MotorTrend’s long-term test of a Duramax-powered Chevrolet Silverado 1500 ZR2 was a good reminder that range can be one of a truck’s most useful features. In its 2024 Chevrolet Silverado…
